Like Ben, Logan comes from the DSO world where he’s managed every business aspect of a group practice. Through his vast experience in managing multiple locations, Logan learned key elements in building fee for service practices that focused primarily on cosmetic dentistry. In a day and age where dental insurance is becoming increasingly more difficult to deal with, building a patient base and practice that is largely non-insurance dependent is very attractive for many dentists. Logan has created a system proven to produce more cosmetic cases in a dental practice. During this episode, he shares some of his secrets on how cosmetic dentistry is still alive and thriving, and how a cosmetic practice can distance yourself from the chains of dental insurance.
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